Business video. Video for business to order. Secrets of creation. Price
Why do you need such a video?
- to make your brand known and be remembered
- if you have a new or developing company that needs a new influx of customers
- to tell about a new product, its features
- to answer the frequent questions of customers
- to teach your customers how to use the product properly
- to get feedback from satisfied customers and show them
- to train rain and motivate your staff
The main objectives of the video for business order:
- Intra-corporate – training, motivation of employees and staff
- Branding – to memorize the company’s brand, to raise the company’s image
- Explanatory – explains to the customer how the product works
- Video presentation. The first video marketing for a business
Warming up buyers. Usually works to memorize the brand of a product or service. Its purpose is not immediate sale. It is important for future buyers to form an opinion about a product, its functionality.
- Video presentation. The second video for business promotion
Motivating to purchase the product. Sometimes this video is called a selling video. This is not quite correct, because several videos lead to the sales process, and often several commercials. This is a video with a call to action and contacts that already leads directly to the sale of the product itself.
The second video for business promotion, depending on the timing, consists of parts:
– Attention Capture. At this stage, in the first 3 seconds, it is important to capture and hold the viewer’s attention. If the running time of the video more than 1 minute and 30 seconds, tell briefly what one will learn in the video, what problems with it could be solved. Promise that at the end he (the viewer) will learn the “most interesting”.
– Create a limited product and purchase time.
– Problem Solving. Tell how the product and service solves the buyer’s pains and problems. The product should be a unique and unambiguous solution to problems.
– Promotions. Tell about bonuses and promotions that take place in this particular limited time period and with a limited circulation product.
– Value, not price. If you have explained the value of the product, and the customer understands that it’s the only way to solve his pain, you can name the price. The price is only called when the value of the item has grown in the buyer’s eyes.
– Last and final is contact and a call to action. Push the buyer with a vivid appeal!
- Instructions for the customer (screencast)
- The teaser
Order your video for business promotion now. Don’t make your customer go to your competitor!)
VIDEO PRICE FOR BUSINESS
|Level||30 sec||1 min||2 minutes or more / price for 1 minute|
|Simple||от 100$||от 200$||от 180$|
|Middle||от 250$||от 500$||от 470$|
|Hard||300$ и выше||600$ и выше||550$ и выше|